English is hard sometimes. Just ask a new learner who can't differentiate between the pronunciation of "rough," "bough," "cough," and "though." For Redditor UniverseProjects' Russian wife, finding the right term for a tape measure was a challenge. Cue the flood of spinoff terms in the comments section of the post, some of which actually make more sense than the original term...
Coca-Cola's Super Bowl ad this year featured a chorus of people singing the classic patriotic tune "America the Beautiful" in a multitude of non-English languages spliced with footage of an ethnically diverse American populace. Some didn't take kindly to the ad's message, taking #cokesucks to Twitter to complain - often in broken, unintelligible English.
Thanks to its second renaissance in the age of social media, GIF has been chosen by Oxford Dictionaries as the 2012 U.S.A. Word of the Year, coinciding with its 25th anniversary since being first introduced by Compuserv in 1987. Image courtesy of Lulinternet.
GIF, verb: to create a GIF file of (an image or video sequence, especially relating to an event).