Controversial Marketing Campaign of the Day

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A new Olympic Games ad by Argentina stars Fernando Zylberberg, a star field-hockey player, training for London on the Falkland Islands. "To compete on English soil, we train on Argentine soil," the spot says. Problem is, the Falklands are a self-governing British territory over which the two countries have fought forever.

"The Olympics is about sport and not politics," said a spokeswoman for Britain's Foreign Office. "We are also dismayed at the insensitivity and disrespect demonstrated by the filmmakers in their use of a war memorial in the Falklands as a prop."

[adweek]

Alternative POV of the Day

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Alternative POV of the Day: Remember that Argentinian IA 63 Pampa that flew so low it nearly clipped a bunch of spectators? Well, here's what that daredevilish stunt looked like from inside the trainer jet's cockpit. (Flyby starts at 0:55.)

[gizmodo / video:

Everything Went Better Than Expected of the Day

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Everything Went Better Than Expected of the Day: An Argentinian IA 63 Pampa combat-ready trainer jet flies so low, it nearly clips a bunch of spectators.

[gizmodo.]