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sprite sexism ads Sprite Learned a Brutal Truth After Running a Bafflingly Sexist Ad Campaign
Via @adage
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As soon as this Sprite advertisement was spotted, people started to complain. Why, maybe because instead of saying truths that are #BrutallyRefreshing, as the campaign intended, it really amounted to some cheap jokes that are #BrutallySexist. 

The responses were equal parts "Sprite, you should be ashamed!" and "Did no one in charge of marketing read over this and think that it could be offensive and/or sexist? Really? NO ONE?!?"


via @tommyxcore


via @ThisCaitlin, @AmarielleEU, @WellNowUniverse,


via @shaunbrilldream@CristianaDeLia

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Maybe it's the half serious, half joking tone of this commercial or that April 1st is coming up fast. Maybe it's the fact that they have three pretty normal looking dudes doing silly dances and playing in bubble baths and then that one super hot guy just... doing hot guy stuff?

Some people don't get it, some people love it and others are just glad SOMEBODY brought up the topic.


via @RicharDHighnote, @TayRaeTep, @floreashelby@kingtaylorxx

Is it real or is it a joke? Maybe only time will tell. In the mean time though, seriously, what's up with "Matt" (if that is his real name)? Amid butt selfies and purposely comical Yoga poses, does he not seem like the odd man out?




via caffeinekid

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A number of TV networks have rejected this latest advertisement from Lane Bryant. The plus-sized women's clothing line has had a history of making body positive statements with their ads. 

This one features some shots of (gasp!) bare skin and a mother breastfeeding. A representative for NBC told People that they turned down the ad due to broadcasting standards and would welcome some changes:

As part of the normal advertising standards process, we reviewed a rough cut of the ad and asked for minor edits to comply with broadcast indecency guidelines. The ad was not rejected and we welcome the updated creative.

But the controversy remains surrounding what, exactly, about this commercial doesn't meet broadcasting standards. Lane Bryant has so far decided not to change the ad. 

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This video shows a caring dad who's decided to make up for the time not spent helping around the house. The video description sums it up best: 

We know every woman has two jobs - one at the office and one at home. She multitasks and handles both almost single handedly. It's time to understand why. It's time to get to the root of the issue. Is it our upbringing? Are we passing gender roles that haven't evolved with the times? 

Throughout the world, women tend to unequally bear the burden of "unpaid work" that includes household chores like cooking, laundry, cleaning and taking care of kids. 


via gatesnotes

Who knew a commercial for soap could be so inspiring?

photoshop ads image This Advertisement Has so Many Photoshop Fails It's Hard to Count Them All
Via adweek
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This new ad is meant to poke fun at some of the photoshop fails that are all too common as models are made to be more and more "perfect". According to Snickers, there are 11 total mistakes in this photo. 

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Sure, this is a commercial for condiments but let's face it, we're only watching for the puppies.  

Maybe it's wrong to dress dogs up as food and make them run majestically through a field toward their implied doom. Even if it is, there are certainly worse things to dress them as.


via Crusoe the Celebrity Dachshund

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The BrandalismProject, is a self-declared anti-advertisement art movement and has claimed responsibility for over 600 fake advertisements recently installed throughout Paris. The driving force behind the group's effort is the beginning of the UN Climate Change Conference.



"Amidst the French state of emergency banning all public gatherings following the terrorist attacks on 13 November in Paris, the 'Brandalism' project has worked with Parisians to insert unauthorized artworks across the city that aim to highlight the links between advertising, consumerism, fossil fuel dependency and climate change," BrandalismProject said in a statement.

The project is a collaboration between 80 artists from 19 different countries and the targets include AirFrance, Dow Chemicals, and Volkswagen, which is getting a lot of attention for perpetrating an environmental fraud.



Favorite

Marketing of the Day: Trevor Noah Hid Ads All Over Google for His Debut on The Daily Show



In anticipation of his taking over The Daily Show last month, Trevor Noah and co. hid a bunch of short ad videos in specific Google searches.

Like this:



Here are the ones we found, but there are probably more. It's pretty clever and fun to find them.

Let us know if you stumble across any we didn't catch!

height youtube ads girlfriend the daily show gay crocs Trevor Noah wiki - 646405
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Via KFC
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Fast food restaurants have really figured out how to get on the news cycle lately — namely through doing weird stuff that makes no sense.

Not six months ago, Darrell Hammond resurrected the corporate mascot of Colonel Sanders to sling fried chicken at a hungry America. And now, for a reason that is very unclear, fellow Saturday Night Live alum Norm Macdonald is stepping into the three-piece suit to replace him.

KFC Chief Marketing Officer Kevin Hochman explained it

For the first ads, we rebooted things that made Kentucky Fried Chicken the most favorite chicken brand in the world. We brought back the Colonel's iconic office, his white stretch limo, and the children's mandolin band he outfitted with instruments and white Colonel Suits to create authentic Kentucky bluegrass music. And the new set of ads are more of that same homage to the things that made Kentucky Fried Chicken such an important part of American families.



This is pretty dumb. But we can't bring ourselves close enough to care about any part of it.

Just like McDonald's idiotic revamp of the Hamburglar.



Remember that? It doesn't matter.

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Whether you want to admit it or not, everybody poops - including Santa Claus - but that doesn't mean we need a visual.

In their latest viral ad, toilet spray maker Poo-Pourri imagines Christmas Eve in the worst way possible, with Santa on the John and his bathroom odor waking up three young British girls.

Poo puns aplenty here.

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So this happened...

Atlanta rapper Waka Flocka Flame stole the show from everyone at the American Music Awards Sunday, in an ad for Pine Bros. throat lozenges.

billboard ads - 8379872512
Via NYTimes
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New Yorkers, prepare to be blinded.

The biggest, and most expensive billboard is set to go up in Times Square on Tuesday, making it an even more undesirable place to visit than it was before.

The screen is 8 stories tall, spans the entire block from 45th St to 46th St., and consists of about 24 million LED pixels.

It will cost around $2.5 million to advertise on the billboard for four weeks, and Google will be the first major advertiser to take up the space with an ad running from November 24th through the end of the year.

On the bright(er) side, it'll be a whole lot easier to watch all your favorite costumed Disney characters and superheroes tear each other apart and battle with the NYPD over tips.

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This ad might make you feel all warm and tingly inside, but some people are up in arms over it.

UK supermarket chain Sainsbury's, in partnership with The Royal British Legion, has released a new WWI-themed Christmas commercial for its store. It's based off of a series of unofficial, real-life ceasefires between those battling in the front lines on Christmas in 1914, showing both British and German soldiers briefly gathering together, sharing food, singing and playing football.

It's very moving, and visually stunning - as far as advertisements go - but the concept has people complaining that it's inappropriate to use the war to promote a supermarket.

"A story such as this has no place in an ad which, at its core, is urging you to buy your turkey and trimmings at Sainsbury's," writes Ellen Stewart for Metro.

Ally Fogg at the Guardian is calling it "a dangerous and disrespectful masterpiece."

The Advertising Standards Authority (ASA) has received over 200 complaints, and Neil Kelley, an advertising expert at Leeds Beckett University, told the Mirror that it made him feel "unclean."

The video, which premiered Wednesday, already has nearly 5 million views.

So what do you think? Tasteful or Tacky?

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In case you missed it, Lowe's announced that it is replacing its staff of human beings with a team of robots.

With the help of Nick Offerman and H. Jon Benjamin, John Oliver took a few minutes on his show Sunday to prove why people are still vital to a business like Home Depot.